Want to soak up some of Jessica’s expertise without paying for her coffee? Check out this library of her published works:
A/B Testing That Lifts ROI: Not All Testing is Created Equal (OnlyInfluencers)
Getting Email Marketing Credit Where Due: Attribution Ideas for Every Business (OnlyInfluencers)
Email List Growth 2.0: Why You Should Be-Friend the Media Team (OnlyInfluencers)
6 Steps to Putting Data to Work in Email (OnlyInfluencers)
It’s Time for (Smart) Rich Media in Email Marketing (OnlyInfluencers)
You Can’t Score If You Don’t Know Where the Goal Posts Are (MarTech Outlook)
Marketing Automation for Better Customer Impact (CIO Applications)